The Dreaded Services Page

Get New Clients For Your Virtual Assistant Business

Video Transcript:     The Dreaded Services Page

Hi, how you going? Just here in Vietnam recording this. And I just pulled over because I’ve had something on my mind, hope you can hear this.

We’ve just riding around here in Vietnam.   But what that subject line said is, “your services page sucks.” And really I haven’t looked at your personal page so I didn’t mean to offend you, but I hate services pages.

And the reason I hate services pages is because they don’t accomplish anything. You see when you’re selling virtual assistant services you do need to have abilities and people need to know what those abilities are. However, people are buying into you. They’re buying into a relationship. And so what you want to talk about is features and benefits to people. Not the services. The services is how you deliver them. And so I’m dead against services pages. I’d rather you have a, why you need me, page.

You see, when we’re dealing with people in a virtual assistant environment they have to trust us. And that’s the biggest part of the relationship. And we touched a little bit on that in Step 2 that we covered in this series of emails. But what I want you to think about is looking at your services page, can you translate any of those into benefits.

For example, “I can save you time doing this, that and the other” “I can help you grow your social media following” “I can help you build your list.” You see, those sorts of offerings mean a lot more than, web design, social media. And that’s what I want you to think about. What your services page is really saying to people. Is it engaging them, wanting them to call you?

So I’ll leave you with that thought today. Hope you can hear everything over this traffic. Speak to you later.

Wait, I’m not finished yet. Just before you go I want to make sure that you’ve seen our proven system on how to get new clients for your online business. If you’re really serious about getting new clients and building a successful business, make sure you click on the link below.

Click below to see the complete “How to Get New Clients For Your Virtual Assistant Business”

http://www.onlinevirtualassistanttraining.com/new-virtual-assistant-clients/system

What does the Client Really Want

Get New Clients For Your Virtual Assistant Business

 

Video Transcript:  What Does the Client Really Want?

Hi, how you going? Welcome to this video about what your clients really want. And we’re shooting this in Vietnam. And I’m in my office attire. Working from home this is the sort of attire you can wear, if you really feel like a dag, which is what I am.

We’re just talking about what your clients really want. I want you to just have a look over here. See this drinking store over here. You see heaps of these in Vietnam, in various shapes and forms. And you see, what does a client really want who buys from them? Well they just need a drink. It’s hot here. And there’s heaps of these drink sellers, and they don’t need to really be creative about what they’re selling. They just sit there and wait for people to come.

Now, for you, selling your virtual assistant services, you need to be a little bit more creative than that. You need to understand what your clients really want. It’s not like them buying a drink. This is an emotional purchase. But to understand what they want you need to listen to your clients. And maybe if I can give you an exercise to do. Think about when you go down to the shops and buy something, I’m going to use the example of chicken, okay. Now you might think, “yes, well I just want some chicken.” But you don’t want some chicken. For example, a mother who goes to buy some chicken for her family, what does she really want? It would be interesting, you get different opinions, but possibly she wants a healthy type of chicken. Maybe a single guy at uni, couldn’t care less, he just wants the cheapest type of chicken. And so that’s why, just in the aspect of chicken, there’s a bunch of different types in the shop. When I go down I like to buy the ones with the natural pictures on them, because I feel like I’m buying something that’s organic and healthy.

Now how do you find out what your clients want? You have to listen to them. And you do that by forgetting about selling them your services, but having a discussion with them. For example I was talking to a lady the other day. And I asked her “have you got someone who looks after your web work” and she said “yes, but I’m not happy with them.” And I asked her why and it wasn’t the quality of her work, her skills were fine. But she said, “she wasn’t there when I needed her for a big promotion. She didn’t get the things done that I needed her to do.” So what’s that client’s need?

I can show her all the website designs that I’ve done. But what I need to do to sell her services is show her that she can trust me. And I’ll be there when she needs me.

So I hope this has given you a little idea. Have a think about your buying process, when you buy anything. And just have a look at what the advertisers have put there and what your emotional decision is. And that will help you understand what your clients want, or try to find out what your clients want.

Wait, I’m not finished yet. Just before you go I want to make sure that you’ve seen our proven system on how to get new clients for your online business. If you’re really serious about getting new clients and building a successful business, make sure you click on the link below.

Click below to see the complete “How to Get New Clients For Your Virtual Assistant Business”

http://www.onlinevirtualassistanttraining.com/new-virtual-assistant-clients/system

Virtual Assistants – Who is NOT your Ideal Client?

Get New Clients For Your Virtual Assistant Business

 

http://www.onlinevirtualassistanttraining.com/new-virtual-assistant-clients/system/

Video Transcript:

The New Clients Treasure Map

for Your Virtual Assistant Biz

Clue #1

“He who tries to please everybody

pleases nobody.”

When asked who their ideal client is most VA’s say “oh, my services can really help anyone.” Or “I can help everyone. Everyone can benefit from having me work with them.”

WRONG!!!

 

This fable explains WHY beautifully

 

There was a miller and his son who were driving their donkey to the market. They’d not gone far when some girls saw them and broke out laughing. “Look!” they cried, “look at those fools. How silly they are to be trudging along on foot when the donkey might be carrying one of them on his back.”

This seemed to make sense, so the father lifted his son onto the donkey and walked along contentedly by his side. They trod on for a while until they met an old man who spoke to the son scornfully. “You should be ashamed of yourself, you lazy rascal. What do you mean by riding when your poor old father has to walk. It shows that no-one respects age anymore. The least you could do is get down and let your father rest his old bones.” Red faced with shame the son got down and made his father get onto the donkey’s back.

They’d gone only a little further when they met a group of fellows who mocked them. “What a cruel old man” jeered one of the fellows. “There he sits, selfish and comfortable, while the poor old man has to stumble along the dusty road to keep up with him.” So the father lifted his son up and the two of them rode along. However, before they reached the market a townsman stops them. “Have you no feeling for dumb creatures” he shouted. The way you load that little animal is a crime. You two men are better able to carry the poor little beast than he you.”

Wanting to do the right thing the miller and his son got off his donkey, tied his legs together, slung him on a pole and carried him on their shoulders. When people saw this spectacle they laughed so loudly that the donkey was frightened. The animal kicked through the cords that bound him, fell off the pole into the river, and drowned.

The moral of this story is, he who tries to please everybody, pleases nobody.

And it’s the same in your virtual assistant business. Your ideal client isn’t everybody and anybody.

Do you like this story? Well this is just one small part of a whole system that you need to put in place to get new clients. For example you’ve just learnt who isn’t your ideal client. Well how do you identify your ideal client? How do you figure out what they want? And how do you design services that they’ll be banging your door down, asking for.

Well click on the link below because the answer to those questions are provided on the next page.

Want more in-depth clues on where to find your VA biz client treasure chest? Want to know…

  • 2 reasons why you might be struggling to get new clients for your virtual business and how to turn things around.
  • How you can make your services irresistible so potential clients can’t refuse what you’re offering.
  • 3 simple strategies you can implement immediately that will have clients banging at your door.
  • The number one client attracting action you should do TODAY. Use this to ensure a continual flow of new business is coming through your door.
  • 7 business ‘hangouts’ where you will find new virtual assistant clients eager to sign with you.
  • How to ensure repeat client business so you never have to worry about where your next pay check is coming from again.

http://www.onlinevirtualassistanttraining.com/new-virtual-assistant-clients/system

 

How much can I really earn as a Virtual Assistant?

Well how long is a piece of string?

That is like asking how much can I earn as an artist or a programmer.  I have met mechanics who earn over $3,000 per week working by themselves without staff.  I have met builders who are millionaires and other struggling to make a living.

The principle is the same.

Can I ask you a question – would you be happy to pay a surgeon $10 per hour?

The obvious answer is NO – why?  Because they are performing a vital task.  This is the same in the online world.

So, if you are a Virtual Assistant OR wanting to start a business at home the question is not how much can I really earn as a Virtual Assistant BUT…

What do I need to do to earn XXX as a Virtual Assistant? Continue reading

What is more important in your Virtual Team – Attitude or Ability?

All I can say to start this article is “Watch out for the Red Flags”.

When we recruit for our Virtual Team, we have a strict process, however the temptation is when you are desperate and need help immediately – to shortcut the process.  This is dangerous…let me explain.

Red Flags are what we call ‘warning signs’ in our recruitment process.  It is when a person has not ticked one of the important boxes.  Your requirements will be different depending on the role, however when looking at a potential virtual team member – how highly does attitude rank over ability?  What is most important to you?

Attitude is the most important quality we look for in our business.  Skills are important, but a person with the right attitude, they can always be taught the needed skills.  A person with a “stinking” attitude and all of the ability in the world will not help your business or your team.

Let me share how me ignoring a red flag in this area cost me 2 years of wasted time in my business and thousands of dollars in training staff members.  I have also seen lost money and time, countless times in the virtual teams of our customers due to this very same factor. Continue reading

The Proven, Best Way to Get New Clients for your Virtual Assistant Business…Without Spending a Cent on Marketing!

I saw this question posted on a Virtual Assistant Forum recently…“Where do Most of your New Client Leads Come From?”

How would you answer? Take a look at the list of client lead generation sources below. All of these sources can bring in new clients; however one source when implemented correctly will stand out well above the others.

a. Facebook
b. Linked-In
c. Advertising in Industry magazines
d. Networking
e. Word-of-Mouth
f. Online Virtual Assistant Directories

So, which method is it?   Which one do you believe to be the BEST method or source of new clients for your Virtual Assistant business?

I agree Facebook is certainly HOT at the moment; it’s a great way to build relationships, stay up to date with the virtual assistant industry and connect with industry leaders.  Are you using Facebook to its full advantage?

I have also personally hired virtual assistants through online directories.  There are many available that you can register with like The UK Association of Virtual Assistants or Virtual Assistants Forum . But BEFORE you go spending loads of time registering please read on.  You’ll want to get the full story first. Continue reading

Boring Virtual Team Meetings BANNED Forever!

5 easy ideas to make your virtual meetings inspiring and productive

Virtual Teams, as wonderful as they are, present you with one very special challenge to overcome.  Without a face-to-face social aspect of a typical work environment, you can lose the personal and visual connections that are so powerful in keeping a team motivated and performing at its best.

Like many online entrepreneurs you may be having weekly virtual meetings to keep connected with your team. Congratulations for committing to your virtual team productivity. Do you think your team is inspired and motivated by that virtual meeting?  If yes, then great – but the sad truth is, it is quite likely that at least one person on your team likely DREADS having that meeting (that person could be you)!

So what can you do to make sure your virtual team meetings continue to inspire your virtual team to achieve great things?  Here are 5 ideas you can start using right away… Continue reading

Are you investing in your Virtual Assistant Business?

Whether you are in business already or considering starting a virtual assistant business or working from home you need to read this.

Investment mentality is something I talk about a lot.  As an employee you don’t have investment mentality because the boss pays for equipment, training, stationery, etc.

Many who transition from being employed to running their own business struggle with this. Many view a website, business cards or a computer as an investment but when it comes to anything else it is an expense.

There are two main forms of investment – time and money. Continue reading

How can I sell my VA Services to New Clients?

Selling is a dirty word in most circles.  They picture the sleazy greasy second hand car salesperson slithering along with catchy one-liners trying to entrap a potential unknowing client. Well today I want to redefine Selling.

  • Does the thought of meeting with a client fill you with nervous tension?
  • Does the thought of figuring out what to say cause you to lose sleep?

That’s because you don’t know what Selling really is.

Understanding this helped me many years ago nearly top the sales for a company while being the only part time sales representative amongst all full timers.  I could not and still cannot, SELL, but I can identify problems and provide solutions.

Let me illustrate… Continue reading

Should you outsource / Build your Virtual Team in 2012?

I know you are probably getting bombarded with “What are you doing in 2012” emails. Even though there are a lot of reminders hitting your email box, don’t discard the spirit of the message.  I love this saying:

“Business don’t plan to fail, they fail to plan”…Anonymous

Yes plans are important.  Managing your team and strategic outsourcing should form part of your planning process. If you are anything like me my business plans are BIG.  Wow I am going to accomplish so much in the next year and then 3 months into the year what happens?  You are in a hole totally overwhelmed by your plans.

I am not going to tell you I have this problem licked, because when you have a team, you just create bigger plans and so the problem can be the same.  In fact, it can be a huge negative on your team morale when your plans are unreasonably too big. Continue reading

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